ellesse wikipedia

Ellesse wikipedia

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Pentland Group is a British privately owned global company that owns and invests in, primarily, retail and wholesale businesses in the sports, outdoor and sports fashion sectors. The Group is the majority shareholder of JD Sports , which operates 2, stores across 19 territories. It is also the UK footwear licensee for Kickers and has a joint venture partnership for Lacoste footwear. The Group also holds interests directly and indirectly, through fund managers, in activities and businesses operating in sectors outside of its core trading activities, to provide the Group with an element of diversification. In , Pentland Group was awarded the International Institute for Management Development IMD Global Family Business International Award in recognition of the group's commitment to sustainability, ethical trade, human rights, outstanding contributions to combating modern day slavery as well as its skill in regenerating itself through innovation and entrepreneurial venturing.

Ellesse wikipedia

Ellesse is an Italian sport apparel company originally founded in in Umbria , Italy. It has been part of the British Pentland Group since The name Ellesse derives from Servadio's initials, "L. Ellesse grew in popularity during the s as a producer of skiwear, such as quilted jackets and ski pants. In , Ellesse's Jet Pant, a ski pant featuring padded knees and a wide lower leg to fit around a ski boot, was included in an event at the Pompidou Centre in Paris celebrating Italian design. Another sport with which Ellesse has been closely associated since its early years is tennis. The Ellesse logo references the form of a tennis ball with the shape of the tips of a pair of skis. Through the s and s, Ellesse gained a reputation for combining sportswear functionality with street-level fashion styling. It was one of the first sportswear brands to feature their logo prominently on the outside of their garments. During the mids, French designer Jean-Charles de Castelbajac worked with Ellesse, an early collaboration between a sportswear company and a fashion designer. The UK casuals adopted the brand in the s as premium sportswear took off across British lad culture. Ellesse also ventured into football sponsorship, and it manufactured the kits for the New York Cosmos in the s. Pentland had been Ellesse's UK distributor since

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The Second World War was finally over, and life was looking up. The decade was one of reconstruction. This fresh landscape bred conflict. Communism battled Capitalism and parents clashed with their teens. Rock 'N' Roll dominated the stages, and young stars like James Dean became heroes. A youthful Leonardo Servadio rebelled against his surroundings and decided to put a name to his clothing creations.

April 22, 3 min read. Listen to article 4 min. Here, we find out more about what went into this successful project. The sports and fitness fashion market is a tricky one for brands looking to reinvent themselves. Ellesse was, by its own admission, catering to audiences with strong 90s nostalgia, but this meant it was missing the opportunities of engaging new audiences.

Ellesse wikipedia

Styling sportswear pieces to be ready for the street, we toe the line between sports and fashion, with a generous helping of Italian attitude. This was the first time tailoring techniques had truly been used in sportswear, blurring the lines between fashion and sport. Leonardo believed that if you looked good, you performed your best. For the launch of our AW21 collection, we partnered with TikTok on a ground-breaking global campaign. Teaming up with Swedish singer-songwriter and ellesse brand ambassador, Zara Larsson, we hosted the first shoppable livestream concert on the social media platform. A truly immersive digital experience, the event resulted in 4. Sponsoring the music festival for the first time, our three-year partnership sees us working with Tomorrowland Winter to bring our rich heritage of fashion-meets-sport to the Alps. Not only that, we also re-entered the world of ski-apparel unveiling our snow collection in collaboration with the iconic winter festival. When an iconic American luxury fashion brand and Italian sportswear brand collide, you get Michael Kors X ellesse. Fronted by model Emily Ratajkowski, Brooklyn-based rap musician Jay Critch and an uber-cool cast of musicians, models and multihyphenates, the vibrant campaign was shot in Miami by renowned fashion photographer, Lachlan Bailey and styled by Mel Ottenberg, editor-in-chief of cult pop magazine, Interview.

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Ellesse also ventured into football sponsorship, and it manufactured the kits for the New York Cosmos in the s. Pentland Group. Earplug Goggles Noseclip Swim cap. In , Pentland Group was awarded the International Institute for Management Development IMD Global Family Business International Award in recognition of the group's commitment to sustainability, ethical trade, human rights, outstanding contributions to combating modern day slavery as well as its skill in regenerating itself through innovation and entrepreneurial venturing. A proud Leonardo develops the ellesse logo into the now famous 'semi palla', combining a tennis ball and ski tips. Ellesse is an Italian sport apparel company originally founded in in Umbria , Italy. The Sunday Times. The Telegraph. Purchase by Pentland Group. The UK casuals adopted the brand in the s as premium sportswear took off across British lad culture. It is also the UK footwear licensee for Kickers and has a joint venture partnership for Lacoste footwear. Communism battled Capitalism and parents clashed with their teens.

Born on the slopes in the s, ellesse was conceived by Leonardo Servadio to merge advanced sports technology with luxurious Italian design. A trailblazer in the field, Servadio applied fine tailoring techniques to modern sportswear, breaking new ground in fashion. From the tailored ski trousers of the '60s to the revolutionary styles that graced tennis courts in the '70s, ellesse has always stood at the intersection of athleticism and fashion.

A normal copyright tag is still required. Archived from the original on 3 May Toggle limited content width. Archived from the original on 25 February Brunswick Parris Cues Riley. The Telegraph. See also. Article Talk. File:Ellesse logo. June 19, ; 64 years ago in Perugia , Italy. It has been part of the British Pentland Group since The Group also holds interests directly and indirectly, through fund managers, in activities and businesses operating in sectors outside of its core trading activities, to provide the Group with an element of diversification.

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