The knitting loft

Loft is a slightly asymmetric shawl that is knitted from the narrowest point, getting wider as you go, the knitting loft. Inspired by a weekend away with lots of friends at Edinburgh Yarn Festival, the stripes represent the many flights of stairs to our city centre accommodation - The Loft.

The Knitting Loft is yarn heaven for the dreamers, creators, and of course, the knitting enthusiasts. Located in Toronto, Canada, the shop features a modern aesthetic, and unique selection, including indie dyes, natural fibre, and rustic yarns coming in all colours of the rainbow. Maria at The Knitting Loft approached us in for our Store Design Essentials Package - in order to maximize their inventory and create a space that was beautiful, functional and reflected their desired aesthetic. Read on to discover more about The Knitting Loft! Tell us about the moment you both decided to execute your idea into fruition. How did you start The Knitting Loft? My mom dreamt of opening a yarn shop for many years before it actually became a reality.

The knitting loft

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Watching her over these last 4 years create fades through our displays, and unique colour sets has not only been inspiring to me, but very interesting to see how lefoubruiteur interact with those displays. While there are many things that make this yarn unique, the knitting loft, the colours the knitting loft truly one of a kind, taking you on a creative journey that lets you enjoy the process of knitting, as much as the finished product. Spincycle Yarns, especially Dyed in the Woolcontinues to be one of our most popular products.

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We love visiting the Knitting Loft for many reasons, but at the forefront of it being a family run business, by mother daughter duo Bruna and Maria. This beautiful shop located in the North end of Toronto is just off the , making it highly accessible to many in and around Toronto. The shop has two floors full of beautiful yarn sourced globally, and is in the process of expanding with construction underway. Along with beautiful yarn, the shop hosts many interesting classes. One of the best parts? The couches in the front, making finishing up projects and testing out new yarn convenient and comfortable.

The knitting loft

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Which is your most popular product? Especially when colour selection is such an important part of fibre arts, it's exciting when our displays simplify that process, sometimes making selection mindless and effortless. How do you find having your visual merchandising organized this way has impacted your sales? Client Interview Inspiration. Blocked Hours: approx 38 hours to make. Stay in the loop and sign up to our newsletter, or follow us on instagram theknittingloft, where we'll be sure to post new announcements! Colour blocking is incredibly important in your merchandising! The tutorial takes you through the notions needed, shawl construction, key stitches used in the pattern, blocking hints and getting in touch. Orders are posted out every Tuesday and Friday. I knew we found the right designer when she took the time to learn about our brand, and what we wanted, so that she could bring that vision to life in a meaningful way. It is worked sideways, starting at the smallest point, so your rows get longer as you work through the pattern. My mom has always been in charge of the yarn displays - especially since having an eye for colour never came as naturally to me!

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Product materials, sourcing and PoM Rating. Although we were disappointed, it was that feeling that showed us this was really something we wanted. My mom has always been in charge of the yarn displays - especially since having an eye for colour never came as naturally to me! Weights given are approximated to provide the best estimate for postage and packaging costs only. Log in or Create account. What is your curation process when selecting yarns to sell at the shop? While it all worked out for the best, I would have appreciated a more balanced mindset going in, so that I didn't feel like a failure every time there was a hiccup, or challenging moment. No additional costs are added on, you simply pay for the cost of packaging and the cost of postage. This is a beautiful Merino wool non-Superwash spun in Devon, England. My mom dreamt of opening a yarn shop for many years before it actually became a reality. Toronto, ON. Ideally, you want something that is soft and squishy that will create a warm fabric. More from this collection.